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Forma Na Szczyt
The logo that conquered Mount Everest
Introduction
Forma Na Szczyt is a top provider for the outdoor, sports, and mountain industries. They support climbers on Mount Everest and Mont Blanc, and help with marathon and ultramarathon training. Recently, Karol, the company’s leader, asked for a new logo to make the brand look more professional and flexible.
Even though the brand is focused on the outdoors, most of its communication is digital, and team members wear branded outfits on trips like the Monte Rosa camp. The new, simple grid-based logo works well for both the text and the symbol. As the weekend comes, I hope you get a chance to enjoy nature—maybe with Forma Na Szczyt.
